The Advertising Standards Authority (ASA), an independent regulator of the advertising industry in the U.K., is taking issue with an advertisement for Colgate-Palmolive's Colgate Total toothpaste, ...

Luke Wilson will star in an ad for Colgate Total in the Super Bowl, marking the first time the company will advertise its flagship toothpaste brand in the game. “It’s not an insignificant decision,” ...

The CVS sales starting Jan. 16 include Colgate toothpaste (free after reward and coupons), Speed Stick, Elvive hair care and more! Ad Now Online Only: As of Jan. 2, 2022, the CVS ads are not in the ...

To launch its Keep manual toothbrush, Colgate-Palmolive used Eye Square's new Ad to Cart tool for real-time ad testing to see what mobile ads are most effective in encouraging shoppers to add the ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...

Ogilvy Thailand and Red Fuse, WPP’s integrated global team dedicated to Colgate-Palmolive, have launched 'Yimsu', a new brand campaign for Colgate Thailand. Ad Nut likes that this work goes beyond ...

(Reuters) - Colgate-Palmolive Co's shares sank on Friday after the company reported lower-than-expected quarterly sales despite spending more on advertising and cutting prices to spur enough demand.

Everyone knows that one of the main attractions of the Super Bowl is the ads. Especially when the big game becomes a blowout, people focus on the commercials and rank them on their creativity and ...

Following the recent launch of a similarly themed campaign in Thailand (see "Smile-fight: Colgate Thailand promotes grin power") Colgate has launched a campaign asking Malaysia to 'Smile strong ...