There’s nothing like a social networking URL involving more than 20 numbers to make a user yearn for something easier to remember, and on Monday Google announced that it’s begun to deliver just that.

Google appears to be backing away from its somewhat controversial experimental feature for the Chrome browser that hid full web addresses from users. Dubbed the Origin Chip, the new feature condenses ...

Google's John Mueller repeated advice from a while ago that you should not switch your m-dot URLs to be the canonical URL, even though Google is fully switched over to mobile-first indexing. He said ...

Google's John Mueller has put down some strong language against changing your URLs for SEO reasons alone. He basically said in most cases, changing URLs will have a negative impact on SEO and that you ...

URLs seem to grow longer and longer every year. Part of this is due to domain names getting longer, and a lot of it is due to SEO (search engine optimization) changes ...